Loving your Cakes - show some emotion...

Cake Display
Click here to see where
to buy nice things
to display your cakes
(adobe pdf).
Ladies and Gentlemen, our handmade cakes are the undisputed stars of our small show. But, like all true stars, they need to feel loved. Only then will they give you a performance that your customers will talk about for years to come.
We humbly request that you do all you can to get the cakes to their adoring cake-eating public in the best possible condition. We've leant to live with their little ways but, if they feel neglected, we can't be held responsible for their tantrums.
The stars of the show
We know loads of simple tricks and tips that will make your life easier as you care for the cakes, and that will help our cakes be at their best when they are eaten.
Our cakes like to look their best, so...
Soft icings - care needed
If they have soft icings, please remove their wrappers before defrosting to prevent sticky incidents.
When we pre-cut the cakes we do not cut right through the packaging. Therefore, it is important that you run a knife through our incisions to ensure a clean break.
Cakes absolutely love to be cut with a hot knife. They'll sit quietly whilst you run a large, sharp knife under a hot tap, dry it and cut quickly.
Showing them off...
Guzzini dome
Please, if you can, show the cakes off at room temperature. They will get thirsty in a fridge, so if you do want to showcase them in a fridge, cover them up.
Domino display
Our cakes get squiffy in direct sunlight or near a source of heat - please protect them from these.
A hard morning and lunchtime can leave the poor things feeling a bit tired, and it really cheers them up if someone takes them out to the kitchen after lunch, tidies them up and adds more of them to show off.
Round cake slices don't like being put on plates all alone, as customers like to see them as part of their whole cake. This also avoids them getting thirsty.
They like to be served onto plates using tongs (for traybakes) or pie slice 'n' knife (for slices of round cake).
They love to bask under cake domes, or in display cabinets on the counter, where their public can gaze adoringly at them and be tempted to spend money they hadn't intended to spend. Nothing makes the cakes happier than this.
Go on. Spoil them. Buy your cakes something nice from Displaysense. They have some very good equipment.
Putting them to bed
They like to be put to bed in the fridge, but they insist on being covered with cling film to stop them dying of thirst.
The last slices
They will keep going for up to five days if they are properly looked after, but they do feel a bit rejected if they haven't been eaten after a day or two. They humbly ask that you speak to someone from the bakery if they are taking days before they tempt anyone.
They like it if you blow them a kiss before shutting the fridge in the evening, just to show them that you still love them at the end of a long, tiring day.
Relationship Counselling
If you and your cakes don't feel that you are getting on, you both might benefit from someone to talk to. Do, please, call us for advice and one of our trained counsellors will happily come and see you.
Homes for cakes
Making a home for your cakes
After much discussion with our cakes about the kind of habitat that they would like, we have found a range of desirable residences.
If you would like to give your cakes a new home then please give us a call - 01628 770908. We can send you some more "Cake DIY" information and we have a team of four cake experts who can help you set up home with your cakes. And live happily ever after.
